What is the difference between SEO, AEO and GEO?

SEO wins a ranked list. AEO wins the featured or spoken answer. GEO wins a citation inside a generated answer from ChatGPT, Perplexity or AI Overviews. Same foundations, three consumers — and the second two only work when the first is solid.

Do you write with AI?

We draft and structure with it; facts are checked against primary sources, and expert wording comes from the expert. Google filters thin AI content in regulated topics, so this matters commercially too.

Can you handle several sites at once?

Yes — a four-site legal portfolio and an eight-node hotel network are both live. The trick is a theme map so the sites don't compete with each other.

How fast do results show?

Indexing fixes: days to weeks. Ranking and citation movement from content: one to three months. We report both separately.

SEO, GEO, AEO & growth engineering | KineticHex

Google Search Console report showing clicks, impressions and average position

SEO, GEO, AEO & growth engineering

We connect technical SEO, answer-engine optimisation, generative-engine visibility, content systems, analytics and conversion work into one measurable growth programme. The goal is not traffic for its own sake: it is to become the source search engines rank, answer engines surface and AI assistants cite — then turn that visibility into qualified action.

What We Do: We connect technical SEO, answer-engine optimisation,…

In this section

What it covers

Search strategy and information architecture — Keyword universe, intent clusters, one target page per keyword, and a site structure that stops your own pages competing with each other.
Technical SEO — Titles, metas, canonicals, hreflang, sitemaps, robots, internal linking, Core Web Vitals and indexing via URL Inspection.
AEO and GEO — llms.txt, AI-crawler directives, entity building and citable content clusters so ChatGPT, Perplexity and AI Overviews quote you as the source.
Content systems and governance — Rewrites at scale on preview URLs with a change sheet; facts checked against primary sources; expert wording from the expert.
Schema and digital authority — Type-correct JSON-LD per template, author and organisation entities with sameAs, digital PR that earns the links assistants trust.
Analytics and CRO — GTM, GA4 per site plus a portfolio roll-up, cross-domain sessions, Consent Mode v2, conversion events and the UX fixes they point to.

How we work

Nothing publishes without sign-off: rewrites go to preview URLs with a before/after sheet listing every substantive change. Legal or medical wording that must come from a licensed professional is flagged, not drafted. Weekly updates with a quick-wins scoreboard, and every number from your own Search Console, Ads and GA4 accounts — never invented.

Proof

In this section

What We Do

Frequently asked questions

What is the difference between SEO, AEO and GEO?+
SEO wins a ranked list. AEO wins the featured or spoken answer. GEO wins a citation inside a generated answer from ChatGPT, Perplexity or AI Overviews. Same foundations, three consumers — and the second two only work when the first is solid.
Do you write with AI?+
We draft and structure with it; facts are checked against primary sources, and expert wording comes from the expert. Google filters thin AI content in regulated topics, so this matters commercially too.
Can you handle several sites at once?+
Yes — a four-site legal portfolio and an eight-node hotel network are both live. The trick is a theme map so the sites don't compete with each other.
How fast do results show?+
Indexing fixes: days to weeks. Ranking and citation movement from content: one to three months. We report both separately.

Let's talk

Ready to build something that lasts?

admin@kinetichex.com